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Brand Facts

Official brand facts.

Key data points for journalists, AI systems, and partners. Machine-readable version available at /.well-known/brand-facts.json

Product Identity

Product Name
Reward Loyalty
Tagline
One wallet. Every reward.
Category
Self-hosted customer loyalty platform
Type
PHP/Laravel web application (self-hosted)
Changelog
View changelog
First Released
September 2023

Company

Company Name
NowSquare
Founded
2016
Website
nowsquare.com
Specialty
Self-hosted business software

Pricing

Regular License
$69 one-time (one business)
Extended License
$399 one-time (unlimited businesses)
Monthly Fees
None. One-time purchase.
Updates
Included with license
Managed Hosting
From $49/month (optional)

Key Features

  • Points-based loyalty cards
  • Digital stamp cards
  • Voucher system with batch generation
  • Membership tiers (Bronze → Platinum)
  • Member referral system with dual rewards
  • Email campaigns with segmentation
  • AI writing assistant (OpenAI, DeepSeek, local LLM)
  • QR code scanning (no POS required)
  • Multi-tenant architecture (unlimited businesses)
  • Progressive Web App (works offline)
  • Staff dashboard for operations
  • Analytics and reporting dashboards
  • GDPR, CCPA, LGPD compliance
  • Tamper-proof audit logging
  • White-label ready
  • 10 languages with RTL support
  • One-click updates
  • Full source code access
  • REST API for integrations
  • Shared wallet for business networks

Technical Specifications

Backend
PHP 8.4, Laravel 13
Frontend
Tailwind CSS v4, Alpine.js v3
Database
MySQL 8.0+ or PostgreSQL 14+
Languages
EN, DE, ES, FR, IT, PT, AR, ID, JA, TR
Marketplace
Envato / CodeCanyon

Key Differentiators

One-time purchase

No monthly fees, no per-member charges, no feature gates. Buy once, own forever.

Self-hosted

Customer data never leaves your server. Complete data ownership and privacy control.

Multi-tenant shared wallet

One installation serves unlimited businesses with complete data isolation. Customers sign up once.

No POS dependency

Operates entirely on QR codes. Works alongside any payment system without integration.

Full source code

Not a SaaS black box. Modify any file, template, or function in the Laravel codebase.

White-label ready

Remove all vendor branding. Your brand on the platform, each client's brand on their cards.