For Agencies & Resellers.

Selling loyalty programs as a managed service creates a high-margin recurring revenue stream:

1. Purchase one Extended License (one-time) — covers unlimited client businesses
2. Set up the platform on a server you control
3. Onboard clients by creating partner accounts — each gets isolated dashboard, branding, and programs
4. Charge setup fees ($500–2,000 per client) plus monthly management ($50–200/month)

Your cost per client after the initial license: approximately $2–5/month in hosting overhead. With 10 clients at $100/month, you earn $12,000/year recurring.

The Agency Toolkit provides free, white-labeled sales materials: pitch decks, ROI calculators, industry-specific one-pagers, staff training guides, and pricing templates. You keep 100% of what you charge clients.

Reward Loyalty is fully white-label ready. With the Extended License, you can completely remove vendor branding:

• Platform branding — your logo, colors, and business name throughout the interface
• Customer-facing PWA — customers see your client's brand, not "Reward Loyalty"
• Domain — runs on your domain or your client's domain
• Email — all emails come from your configured SMTP, with your branding
• Source code — modify any template, component, or text string in the Laravel codebase

Each partner has their own branding settings — logo, colors, and business details on their loyalty cards. The administrative layer carries your agency branding. Clean separation: clients see their platform, you manage the infrastructure.

Typical pricing structures for loyalty services built on Reward Loyalty:

Setup fees:

• Small single-location business — $500–1,000
• Multi-location business — $1,000–2,500
• Franchise network — $2,000–5,000

Monthly management:

• Basic (updates, monitoring) — $50–100/month
• Standard (campaigns, reporting) — $100–200/month
• Premium (dedicated support, strategy) — $200–500/month

Your costs: Extended License (one-time), hosting $10–50/month, ~2–4 hours per client setup. A single client paying $750 setup + $150/month generates $2,550 in year one. The Agency Toolkit includes a pricing template you can customize.

Loyalty program management is one of the highest-margin recurring revenue services an agency can offer. The proven model:

1. Setup revenue — charge $500–2,000 per client. Your time: 2–4 hours per client.
2. Monthly management — charge $50–200/month per client. Your cost: $2–5/month hosting overhead.
3. Campaign services — charge for email campaign creation, voucher promotions, seasonal programs.
4. Training — charge for staff training sessions ($100–300 per session).

At 20 clients with $125/month average management, you generate $30,000/year recurring. Total platform cost including hosting: ~$699/year. That is a 30:1 revenue-to-cost ratio.