Stamp Cards Overview (For Business Owners)

Stamp cards transform the traditional punch card experience into a powerful digital loyalty tool. Create programs where customers collect virtual stamps with each purchase and earn rewards upon completion—driving repeat visits and increasing customer engagement.

What Are Stamp Cards?

Digital stamp cards replicate the familiar "buy 10, get 1 free" model in a modern, trackable format. Customers collect stamps with qualifying purchases, and when they reach the required number, they unlock rewards.

Think of classic examples:

• Coffee shop punch cards
• Sandwich loyalty cards
• Retail frequent buyer programs
• Service completion cards

The digital version eliminates lost cards, provides real-time tracking, and gives you valuable customer insights.

Why Offer Stamp Cards?

Increase Repeat Visits

Stamp cards create a compelling reason for customers to return. The visual progress toward a reward motivates continued engagement.

Example: A customer with 7 of 10 stamps is more likely to return for those final 3 visits than start fresh elsewhere.

Gamify the Experience

Progress bars, milestone celebrations, and completion achievements make earning rewards fun and engaging. Customers enjoy watching their stamp collection grow.

Complement Loyalty Programs

Stamp cards work alongside your existing loyalty card programs:

• Loyalty cards — Long-term point accumulation
• Stamp cards — Quick, achievable rewards

Offer both to appeal to different customer motivations.

Track Customer Behavior

Monitor program performance with detailed analytics:

• Enrollment rates
• Completion rates
• Average time to completion
• Most engaged customers

Use this data to optimize your programs and marketing.

Flexible Reward Options

Choose between two reward types:

Points rewards: Automatically credit loyalty points when customers complete cards. Seamlessly integrates with your loyalty program.

Physical rewards: Offer free products, discounts, or services that customers claim in person. Perfect for tangible incentives.

How Stamp Cards Work

For Customers

1. Discover — Browse available stamp card programs
2. Enroll — Automatically enrolled with first stamp
3. Collect — Show QR code at checkout to earn stamps
4. Track — Monitor progress toward completion
5. Redeem — Claim reward when card is complete
6. Repeat — Card resets for continued participation

For Your Business

1. Create — Set up stamp card program with requirements and rewards
2. Promote — Feature on customer homepage or in-store signage
3. Award — Staff scan customer QR codes to add stamps
4. Monitor — Track enrollments and completions
5. Fulfill — Provide rewards when customers complete cards
6. Optimize — Adjust programs based on performance data

Common Use Cases

Coffee Shops

Program: Buy 10 coffees, get 1 free

• Stamps required: 10
• Minimum purchase: $3
• Reward: Free large coffee (physical reward)

Encourages daily coffee buyers to stay loyal.

Restaurants

Program: Dine 5 times, earn 500 bonus points

• Stamps required: 5
• Minimum purchase: $20
• Reward: 500 loyalty points (automatic)

Drives repeat dining while building loyalty point balance.

Retail Stores

Program: Purchase 8 items, get 20% off next purchase

• Stamps required: 8
• Minimum purchase: $15
• Reward: Discount code (physical reward)

Increases purchase frequency and basket size.

Getting Started

Ready to create your first stamp card program?

• Creating Your First Program — Step-by-step setup guide
• Configuring Rewards — Set up points or physical rewards
• Monitoring Performance — Track program success