Lifecycle and program messages.
The birthday and win-back rewards and the seven per-club message toggles you set on each club, from points receipts to tier changes.
On this page
Open Business → Clubs and edit a club. Use Member messages for message switches and Automated rewards for voucher rewards and activation nudges. Select Save changes when finished.
Voucher-based rewards
These send a personal, single-use voucher along with the email. Configure each under Automated rewards on the Club edit page.
| Message | Trigger | Toggle |
|---|---|---|
| Birthday reward | A member's birthday arrives and they've visited your business before | Pick a Birthday voucher on the club. See Birthday rewards |
| Win-back reward | A member goes quiet for the number of days you set | Pick a Win-back voucher on the club. See Win-back rewards |
Member messages
The club editor has seven message switches. Points receipt, stamp progress, and the two tier messages default to on. Welcome, reward-ready, and pass nudges default to off for existing clubs without a saved choice, and on for new clubs. The starting club a new business gets counts as a new club.
| Message | Trigger | Toggle | Default |
|---|---|---|---|
| Points receipt | Staff or an integration credits points for a purchase | Points receipt | On |
| Stamp progress nudge | A stamp card crosses the halfway or almost-there mark | Stamp progress nudges | On |
| Tier upgrade email | A member qualifies for a higher tier | Tier upgrade email | On |
| Tier downgrade email | A member moves to a lower tier | Tier downgrade email | On |
| Welcome | The first time a member ever earns points, collects a stamp, redeems a voucher, or receives a prepaid pass at your business | Welcome message | Off, on for new clubs |
| Reward ready | A member's points balance covers your cheapest active reward on a card | Reward-ready nudge | Off, on for new clubs |
| Pass used up | A prepaid pass runs out of visits | Prepaid pass nudges | Off, on for new clubs |
| Pass ended with visits left | A prepaid pass expires while visits remain unused | Prepaid pass nudges | Off, on for new clubs |
The welcome message sends once, ever, per member and business, however they first show up. The reward-ready nudge re-arms after 90 days, so a member who keeps crossing the same reward threshold hears about it again instead of never again or every visit. The two pass nudges share one toggle and each sends once per pass. Points receipt covers only the email sent when a sale earns points. A points transfer between members and a completed referral send their own separate emails and keep sending regardless of this toggle.
About the "pass ended with visits left" message
This message names what happened and stops there: no promise attached. It tells the member their pass ended with visits still on it and invites them to bring it up at the counter. It does not promise a replacement, an extension, or a refund. What happens next, if anything, is your call at the counter, the same as any other conversation with a customer.